Recent Publications
Articles |
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Chughtai, H. A., Mushtaq, A., Mushtaq, D., & Zahra, A. (2024). From Perception to Loyalty: The Mediating Role of Brand Awareness in Consumer Behavior. Journal of Climate and Community Development, 3(2), 186-206. |
Aejaz, H., Chughtai, H. A., Khan, A., & Mushtaq, N. (2025). Quiet compromises: Mediating effects of self-silencing and social approval in mindful relationships. Social Sciences Spectrum, 4(3), 60-80. |